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营业额及增长速度2003年海尔集团实现全球营业额预计突破800亿元,折合97亿美元,是1984年创业的22988倍。2003年同比增长约90亿元,平均增长速度70%。2003年,海尔集团全球营业额是500强入围线的12/13。国际市场地位品牌竞争力:据 Euromonitor统计,按品牌销量统计,海尔从世界第三大白色家电品牌上升到第二大品牌。销售能力竞争力:按销售额统计,海尔在世界白色家电品牌中排名第四。领导力竞争力:2003年12月18日,美国《远东经济评论》公布亚洲企业200强名单,在中国企业中,海尔集团以最高得分名列企业领导力排行榜首。
Turnover and growth rate In 2003, Haier Group’s global turnover is expected to exceed 80 billion yuan, equivalent to 9.7 billion U.S. dollars, which is 22988 times of that in 1984. In 2003 an increase of about 9 billion yuan, an average growth rate of 70%. In 2003, Haier Group’s global turnover of the Fortune 500 is 12/13. International market position Brand competitiveness: According to Euromonitor statistics, according to the brand sales statistics, Haier rose from the world’s third largest white goods brand to the second largest brand. Competitiveness of sales: According to sales statistics, Haier ranked fourth in the world’s white goods brands. Leadership competitiveness: December 18, 2003, the United States, “Far Eastern Economic Review,” announced the list of top 200 Asian enterprises, among Chinese enterprises, Haier Group ranked the highest in business leadership ranking.