国有经济是我国经济发展的主导力量。在江苏的广告业中,国有经济占有相当的比重,具有举足轻重的地位。国有广告公司的改革与发展,对于提升江苏广告业的整体水平,推进全省广告业的发展,具有重要意义。一、江苏省广告业的发展状况 1979年标志着中国改革开放的开始,中国的广告业也从此得到新生,并取 The state-owned economy is the leading force in China’s economic development. In the advertising industry in Jiangsu, the state-owned economy occupies a considerable proportion and plays a decisive role. The reform and development of state-owned advertising companies are of great significance in raising the overall level of the advertising industry in Jiangsu Province and advancing the development of the advertising industry in the province. First, the development of advertising industry in Jiangsu Province 1979 marks the beginning of China’s reform and opening up, China’s advertising industry has also been reborn, and take