新一轮文化产业发展浪潮中,河南明确提出确立“文化强省”发展战略,本文分析了河南文化产业的发展现状,并针对目前存在的文化资源保护不力、文化产业发展理念落后等主要问题,提出了政策创新、理念转变、推进改革、加大投入、培养人才等对策。 In the wave of the new round of cultural industry development, Henan clearly put forward the development strategy of “strong province of culture”. This paper analyzes the current situation of Henan’s cultural industry, and in view of the existing weak protection of cultural resources and backwardness of cultural industries, Problems, put forward policy innovation, the concept of change, promote reform, increase investment, personnel training and other countermeasures.