要了解凯马特是怎样传奇式发迹的,首先得看看凯马特的功臣哈里·库海姆。1957年,哈里·库海姆被提升为公司副总裁。在接到任命以后,他把思路集中到公司的现在与未来的问题上。他决心在百货业开辟一块新天地。他要用两年的时间研究变化中的竞争环境,尤其是给百货业带来威胁的折价业。在这两年中,库海姆辗转20万英里的路程,调查了全国范围内的市场竞争情况。在加登城、长岛详细调查了考维特公司的重要商店以后,他认为折价是一个绝妙的主意,其诀窍在于高周转率。同时哈里也看到了考维特的毛病:这就是菲考夫独撑公 To understand how Kmart was a legendary pioneer, first look at Kart’s hero Harry Kuhn. In 1957, Harry Kuehm was promoted to the company’s vice president. After receiving the appointment, he focused his thinking on the company’s current and future issues. He is determined to open up a new world in the department store industry. He spent two years studying the changing competitive environment, especially the discount industry that threatens the department store industry. In the past two years, Kuehm took 200,000 miles to investigate the market competition across the country. After examining Gordon’s important stores in Gaden City and Long Island, he thought that the discount was a brilliant idea, and the trick was the high turnover rate. At the same time, Harry also saw Corvette’s problems: This is Fikakov’s independence