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本文探讨电视媒体举行各种文化活动的初衷和意义。活动本身对于电视传媒及对于广大受众的意义。了解举行活动对于电视媒体品牌建立的意义。
This article explores the original purpose and significance of the television media in holding various cultural activities. The event itself has implications for the television media and for the general audience. Understand the significance of holding events for the establishment of TV media brand.