干过人寿保险推销的人都知道,顾客常以自己年轻身体好为借口拒绝加入保险,形成推销障碍这是司空见惯的事情,如何打破这个障碍呢?周群曾是一个下岗工人,后来进了一家保险公司做业务员,短短一年时间就升级做了营业主任。她的成功在于能够勤于思考善于创意。为了对付上述推销障碍,她发明并运用了所谓“道具”推销法。她在进行销售访问时,皮包里总不忘带着“道具”:三只没有充气,一样大小的气球。有一天,她拜访了某公司年轻的经理 People who have worked in life insurance sales know that customers often refuse to join insurance on the pretext of being young and healthy. This is a common practice. How to break this barrier? Zhou Qun was a laid-off worker who later entered an insurance company. As a salesman, I upgraded to a sales manager in just one year. Her success lies in being able to think hard and be creative. In order to deal with the above sales barriers, she invented and used the so-called “props” marketing method. When she was making sales visits, she always remembered to bring “props” in her leather bags: three balloons that were not inflated or the same size. One day, she visited a young manager of a company