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主持人刘庆(华地八佰伴O2O负责人):最后一个环节恰恰是最重要的点,因为软着陆是勇士,硬着陆就变成了烈士。下面我受俱乐部的委托来做主持,有请几位嘉宾上场:这个环节的主题是信息化来助力商业企业O2O战略的软着陆,可以用三个词对这个主题进行概括。第一个是创新,创新又可以解释为渐进式的创新,颠覆性的创新。创新的方向,比如说全渠道;有业务上的创新,开展一些新业务,跨境、全球购;有流程上的
Host Liu Qing (China Yaohan O2O leader): The last link is precisely the most important point, because the soft landing is a warrior, a hard landing became a martyr. Here I am entrusted by the club to do the hosting, there are several guests to play: The theme of this session is informative to help soft landing business enterprise O2O strategy, you can use three words to summarize the theme. The first is innovation, which in turn can be interpreted as incremental innovation and disruptive innovation. Innovative directions, such as omnichannel; business innovation, to carry out some new business, cross-border, global purchase; a process