如果有人问,世界上最著名的商品是什么?相信地球上很多人会回答:可口可乐!的确.这种上世纪末问世的奇妙饮料,似乎有一种不可抵挡的魔力,事实上,它已经超越商品的狭隘范畴,成为一种美国文化的象征。可口可乐的大名无人不知,而在幕后长袖善舞、悉心营造可口可乐辉煌的人,知者就少而又少了。然而,说起本世纪可口可乐的发展史,不能不提的有两个人,一位是领导该公司长达半个世纪,建立饮料王国的罗伯特·伍德拉福,另一位 If anyone asks what is the most famous commodity in the world, I believe many people on earth will answer: Coca-Cola! Indeed, the wonderful drink that came out at the end of the century seems to have an irresistible magic. In fact, it has surpassed the commercial Narrow categories become a symbol of American culture. Coca-Cola’s name no one I do not know, but behind the scenes long sleeves, well-built Coca-Cola brilliant people, the knowledge of fewer and fewer. However, talking about the history of Coca-Cola this century, can not fail to mention there are two people, one is leading the company for half a century, the establishment of the Kingdom of Robert Woodruff beverage, the other