如何卖服务?当今世界的经济环境,对于多数中国制造业企业来说,不失为一个提前到来的“冬天”。通货膨胀、能源危机、原材料成本上涨、粮油紧缺、金融市场动荡等等不利因素,约好了似的几乎同时向中国企业提出了最严峻的考验。他们当中有很多已倒闭,而幸存下来的,未来的每一步仍旧如履薄冰。 How to sell services? The economic environment in today’s world, for most Chinese manufacturing enterprises, after all, an early arrival “winter.” Inflation, the energy crisis, the rising cost of raw materials, the shortage of grain and oil, the turmoil in the financial markets, and other unfavorable factors, an agreement on the most similar to the most serious challenge to Chinese enterprises. Many of them have already collapsed, and survived each step of the future.