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曾经坐在大学教室里听课,市场营销,西方经济学,管理等等,自以为懂了,其实只是认识和会写“营销”这两个字而已。可喜的是我那时思想激进,求知若渴,营销要做到渐人佳境,其实不是学死的理论教条,而在于我们对于人和人性深层次的了解!当然,这是我接触营销之后才慢慢认识到的。出了校门,三年做下来,自己已然没有那么自大了,知道营销根本没有书本写的那么简单容易。即使做了三年营销了,其实也只是知道一点营销的皮毛,即知道一点营销工作,比如商务代表或市场部经理的基本工作及小技艺。
I used to sit in university classrooms, lectures, marketing, Western economics, management and so on, I understood, in fact, just know and write “marketing ” the word only. The good news is that when I thought radical, thirst for knowledge, marketing to be getting better, in fact, not to die theoretical dogma, but because of our deep understanding of people and humanity! Of course, this is my contact marketing Slowly realized. Out of school, three years to do down, he is already not so arrogant, knowing that marketing simply did not write the book so simple and easy. Even after three years of marketing, in fact, I only know a little bit of marketing fur, that is, I know a bit of marketing work such as the basic work and skills of a business representative or marketing manager.