面对范式转换开启的机会窗口和随之而来的高不确定性,后发者选择何种追赶路径更有可能赶超领先者?为回答这一问题,以新能源汽车发展引发的范式转换为背景,选取了我国市场上典型的汽车企业案例;然后,以比较企业优势观为理论基础,将新、旧范式下的技术和产品以及领先企业和后发企业纳入模型,经过研究辨识出三类追赶路径:渐进式、突进式和混合式。这些路径在实施方式、对企业具有比较企业优势和竞争优势的要求以及影响追赶成败的关键因素等方面均不相同。目前,我国企业实施的主要是渐进式和突进式追赶,然而,混合式追赶路径也应该成为我国企业,特别是大型国企的一个未来选择。 Faced with the paradigm shift opportunity windows and the subsequent high uncertainty, the choice of what kind of catch-up path is more likely to catch up with the leader? To answer this question, the paradigm shift triggered by the development of new energy vehicles As the background, select the typical automobile enterprise cases in the market of our country. Then, based on the comparison of the superiority views of enterprises, the new and old paradigms of technology and products as well as the leading and late-onset enterprises are included in the model, Class catch-up path: progressive, sudden and mixed. These paths are not the same in terms of implementation, the requirements for enterprises to compare their business advantages and competitive advantages, and the key factors that influence the success or failure of catch-up. At present, the enterprises in our country mainly implement the gradual and sudden catching-up. However, the hybrid catch-up path should also become a future choice for our country’s enterprises, especially the large state-owned enterprises.