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通过对网络虚拟现实技术和产品评价理论的研究,经过对比分析,选择了Cult3D和模糊综合评价法并应用网络技术构建了汽车虚拟展示评价系统。通过该系统,用户可对汽车外观造型等设计要素进行评价,通过模糊评价法得出评价结果,帮助企业在汽车样机阶段分析消费者对汽车外观造型的满意度,为汽车进一步改进设计提供可靠资料,提高产品开发的成功率,减小产品因不符合顾客需求而滞销的风险。
Through the research of network virtual reality technology and product evaluation theory, through comparative analysis, Cult3D and fuzzy comprehensive evaluation method are selected and the virtual display evaluation system of automobile is constructed by using network technology. Through this system, the user can evaluate the design elements such as the appearance of the automobile, and obtain the evaluation results through the fuzzy evaluation method to help the enterprise analyze the consumers’ satisfaction with the appearance of the automobile in the automobile prototype stage and provide reliable information for further improvement of the automobile design , Improve the success rate of product development and reduce the risk of unsalable products because they do not meet the needs of customers.