当前,在中国致力于提升文化软实力,以进行社会主义文化强国建设的背景下,作为社会的微观组成部分的国有企业,必须适应时代的需要,加强自身文化建设,将提升企业文化软实力作为企业改革发展的重要任务之一。目前,很多国有企业在自身企业文化建设上存在着诸多的问题。在新的形势下,如何正确认识这些问题,用什么来统领企业文化建设,成为亟待解决的问题。 At present, under the background of China’s commitment to upgrading its cultural soft power and building a powerful socialist country, state-owned enterprises, as a microcosm of society, must adapt themselves to the needs of the times, strengthen their cultural construction and enhance the soft power of their culture One of the important tasks of enterprise reform and development. At present, many state-owned enterprises have many problems in building their own corporate culture. Under the new situation, how to correctly understand these problems and how to use them to guide the construction of enterprise culture have become urgent problems to be solved.