游击行销陈生民编者按：从１９９２年１０月开始，本刊每期与台湾《战略生产力》杂志同步交换刊登版面，本刊重点选登《战略生产力》的有关企业经营战略、企业诊断、市场行销等方面的文章；《战略生产力》转载本刊新技术、新产品栏目。为加速海峡两岸科技产业发展的合作与... Gu Shengmin, editor of guerrilla marketing editor’s note: Starting from October 1992, this issue of the magazine has been published in synchrony with Taiwan’s “Strategic Productivity” magazine. This issue focuses on the selection of “Strategic Productivity” related to corporate strategy, corporate diagnosis, marketing, etc. Articles on the issue; “Strategic Productivity” reprints the magazine’s new technologies and new products. In order to speed up the cooperation between the two sides of the Taiwan Straits...