随着新传播科技与新资讯媒体的加速发展、运用和普及,以数字化为表征的新媒体对媒介环境乃至社会环境正在产生重大而深远的影响,也对媒介素养提出了更高的要求。本文在对网络时代大众媒介素养现状进行分析的基础上,重点探讨了网络传播时代的媒介素养培育路径。 With the accelerated development, application and popularization of new communication technologies and new information media, the new media characterized by digitization is having a profound and far-reaching impact on the media environment and even the social environment. It also sets higher demands on media literacy. Based on the analysis of the status quo of mass media literacy in the internet era, this paper focuses on the path of media literacy cultivation in the era of internet dissemination.