一、工业设计——发达国家的安邦国策改革十年,使中国发生了巨大变化,经济持续大幅度增长,人民生活水平普遍提高.即使在欧、美发达国家经济大面积不景气的环境下,我国仍能保持向上的势头,这是目前任何一个国家都不具有的机遇.然而我们的企业家们应当注意,每一次机遇,都是一次挑战,因为机遇不是为某一个人、某一个企业准备的.谁如果没有充分的准备去迎接它,它就会从谁身边溜掉.中国政府看到了这样的问题——生产的增长,没有带来效率和效益的合理增长,这一现象究竟症结何在?世界著名工业设计师,日本CK工业设计研究所总裁荣久庵宪司一语道破:“没有正视工业设计问题.”在经济发达国家,企业家们认识到工业设计是提高企业经济效益的法宝.他们注重从人的生活、市场规律来分析并开发产品,以此提高产品的使用质量和使用价值,这就造成了与我国产品开发观念的强烈反差,反映在现实中就是:同类产品中进口货由于注重设计,其使用价值高、造型新颖、结构合理、价格高出国货几倍甚至几十倍!对于广大的中国企业家来说这一事实是残酷的. I. Industrial Design - The ten-year reform of the state policy in the developed countries has brought about tremendous changes in China, a sustained and substantial economic growth and a general improvement of the living standards of the people. Even in a large economic downturn in developed countries in Europe and the United States , Our country can still maintain its upward momentum, which is an opportunity that no one country currently has .However, our entrepreneurs should be aware that every opportunity is a challenge because the opportunity is not for one individual, one enterprise Who would have slipped away from them if he did not have enough preparation for it, and the Chinese government saw such a problem as the growth of production did not bring about reasonable growth of efficiency and efficiency Where is the world-renowned industrial designer, president of Japan’s CK Industrial Design Institute Rongji Um constitutional phrase: “Do not face up to industrial design issues.” In economically developed countries, entrepreneurs recognize that industrial design is to improve the economic efficiency of enterprises Magic.They pay attention to people’s life, the laws of the market to analyze and develop products, in order to improve the quality of the product and use value, which resulted in The strong contrast between the concept of product development in our country is reflected in the fact that the import of similar products due to the focus on design, its high value, innovative, reasonable structure, the price is several times or even higher than the number of domestic products! For the majority of Chinese enterprises The fact is cruel for the family.