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由于国内市场的开拓刚起步,在国外知名度已经很高的梅花伞业没有急于大力投放广告,而是放低身段,将产品做好,通过细化产品组合、在一二线城市大力开设专卖店等夯实SUSINO品牌的基础。在万众瞩目的2008年北京奥运前后,天气的炎热让户外遮阳伞成为奥运场馆周边的必备品。很少有人知道,这些蓝色、印有北京奥运会标志的大伞全部来自福建晋江的梅花伞业。
As the domestic market has just started to develop, already very high reputation in foreign plum Umbrella is not eager to put ads vigorously, but to lower the figure, the product well, through the refinement of product mix, in the first and second tier cities vigorously open stores, etc. Consolidate the foundation of SUSINO brand. Before and after the much-anticipated 2008 Beijing Olympics, the hot weather made outdoor umbrellas a necessity around the Olympic venues. Few people know that these blue, large umbrellas bearing the Beijing Olympics logo all come from the plum umbrella industry in Jinjiang, Fujian.