筹资战略是企业财务战略的重要组成部分。企业筹资战略的制定或者选择必须根植于企业所处的具体环境,包括内部环境和外部环境。内外环境细分为四大环境,当前世界金融危机对我国企业的经营造成严重冲击,逐渐减退,但复苏之路并不平坦。本文就经济危机后期及复苏期环境因素对筹资战略的影响进行了分析。 Funding strategy is an important part of corporate financial strategy. The formulation or selection of an enterprise financing strategy must be rooted in the specific environment in which the enterprise is located, including the internal environment and the external environment. The internal and external environment is subdivided into four major environments. The current world financial crisis has seriously affected the operation of our enterprises and gradually diminished, but the road to recovery is not so smooth. This article analyzes the impact of environmental factors on fund-raising strategies in the later period of economic crisis and recovery.