【摘 要】
：
近几年,随着移动互联网的发展和普及,人们慢慢的将购物习惯转移到移动端,习惯于利用碎片化时间进行购物。并且随着共享经济的出现及盛行,人们被卷入了分享经济的浪潮中,企业
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近几年,随着移动互联网的发展和普及,人们慢慢的将购物习惯转移到移动端,习惯于利用碎片化时间进行购物。并且随着共享经济的出现及盛行,人们被卷入了分享经济的浪潮中,企业也抓住了这个机会,在传统的电商形式上加入了消费者喜欢分享、交流的特点,打造社交+电商这样一种购物平台,深入消费者的日常生活中。在分享经济日益盛行的今天,“社交+电商”成了未来电商发展不可阻挡的一种趋势。本文主要通过贝店来介绍社交电商平台的营销策略及其未来如何创新才能更好的发展下去。
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