国务院总理李克强连续两年把“全民阅读”写入了《政府工作报告》,“全民阅读”已成为社会一大热点话题。研究以年龄段为划分依据,综合采用文献查阅、实地调研、理论探讨、个案分析等方法,从媒介、主体、内容、环境等维度对公众纸质阅读和电子阅读的行为进行分析,探寻推广“全民阅读”的有效方法。 For the second consecutive year, State Council Premier Li Keqiang has written “Reading for All” into the “Report on the Work of the Government,” and “Reading for All” has become a hot topic in the society. The research uses the method of literature review, field investigation, theoretical exploration, case analysis and other methods to analyze the behavior of public reading paper and electronic reading from the dimensions of media, subject, content and environment, Effective method of “universal reading”.