电视财经节目主持人,在财经节目中既是观众的视觉中心,也是观众各种诉求和情感的投射中心。随着财经电视节目在电视屏幕上受关注程度的提高,财经电视节目类型的日益丰富,观众对财经电视节目主持人个性化呼声也越来越高。而对主持人进行类型化的定位则是笔者坚持探索的主持人个性化和创新表达的途径之一。按照笔者的观点,财经主持人 Television financial program host, in the financial program is both the visual center of the audience, but also the audience a variety of appeals and emotional projection center. With the increasing attention of financial television programs on television screens, the types of financial television programs are becoming increasingly plentiful, and the audiences’ voices of individualizing calls to financial TV presenters are also getting louder and louder. The host of the type of positioning is the author insisted on the host to explore personalized and innovative ways to express one. According to the author’s point of view, financial moderator