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本文根据中国传统元素符号在图形设计中的应用分析,提出了这些符号的使用可以分解和归纳为“形”、“色”、“意”三个基本要素的应用。本文对这三个要素的含义做了介绍和实例分析,探讨了这三个要素的相互关系和在图形设计中的不同作用。为什么在现代设计中对传统元素的引用有的成功,有的失败?检验、评价成功和失败的原则是什么?本文通过对这三个要素的考察,结合图形设计本身的特性,就这些问题做了试探性的研究。
Based on the analysis of the application of Chinese traditional symbol in graphic design, this paper puts forward the application of these symbols in three basic elements: “form”, “color” and “meaning”. This paper introduces the meaning of these three elements and gives an example analysis, discusses the interrelationship of these three elements and their different roles in the graphic design. Why does the reference to traditional elements in modern design have some success or some failure? What is the principle of test and evaluation success and failure? Through the investigation of these three elements and the characteristics of graphic design itself, A tentative study.