广告业现金流的终端,却不见得利润最高。效果好、价格高,到底是不是虚的?问:甲方通常的抱怨有哪些?一般会如何处理?广告业的三方参与者:广告主、媒体和广告代理公司从自己的利益出发,诉求会有很大差别。作为广告产业的源头,广告主拿出的是真金白银,对于媒体 Advertising cash flow terminal, but not necessarily the highest profits. Effective, high prices, in the end is not virtual? Q: What are the usual complaints of Party A? Generally how to deal with? The three parties in the advertising industry: advertisers, media and advertising agencies from their own interests, the appeal will There is a big difference. As the source of advertising industry, advertisers come up with real money, for the media