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2011年9月,淘宝商城采取了一系列改革及规则变动,通过提高准入门槛,促使商家更加规范化在商场的经营行为,同时将实行有条件的技术服务年费年终返还制度。这一事件标志着我国电子商务的发展进一步规范化。21世纪是信息经济的时代,全球经济一体化的特点更加突出,大力发展电子商务,对于国家以信息化带动工业化的战略,实现跨越式发展,增强国家竞争力,具有十分重要的战略意义。
In September 2011, Taobao Mall adopted a series of changes in the rules and regulations. By raising the barriers to entry, businesses are encouraged to standardize their business practices in shopping malls. At the same time, it will implement a conditional year-end return system for technical services. This incident marks the further standardization of the development of e-commerce in our country. The 21st century is an era of information economy. The characteristics of global economic integration are more prominent. Developing e-commerce energetically is of great strategic significance for the country’s strategy of promoting industrialization by means of informationization, leapfrogging development and enhancing national competitiveness.