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全球的短期租赁市场大约有240亿美元,如美家排名第三,是第一个聚焦于中国和亚洲市场并率先布局的境外租赁平台。短期住房租赁在美国和欧洲流行已久,其模式为利用空置房为短期旅游、商务消费者提供租赁服务。这个以网络为载体的短期住房租赁市场在中国刚刚兴起,如美家就是最早进入国内从事这一新兴业务的企业。2009年,如美家投入15万美元作为创业资金,当年就实现了盈利,2011年预计总收入将达到2400万美元。
The global short-term leasing market, with around US $ 24 billion, such as No. 3 in the US, is the first offshore leasing platform focused on the Chinese and Asian markets and taking the lead in layout. Short-term housing leasing has long been popular in the United States and Europe and is modeled on the use of vacant rooms to provide rental services to short-term travelers and business consumers. The short-term rental market, with its network as a carrier, has just emerged in China. For example, the United States is the first company to enter the domestic business in this emerging field. In 2009, if the United States invested 150,000 US dollars as venture capital, then realized profitability, total revenue in 2011 is expected to reach 24 million U.S. dollars.