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随着信息技术的发展,很多人看到信息带来的无限商机,甚至有的人认为拥有信息就等于拥有了财富,因此,广泛收集目标客户群的各类信息成为商业营销的第一步。在此过程中,商家为了尽可能广泛、深入的收集信息,不计成本、不择手段,侵犯公民个人信息的犯罪案件比比皆是,使得公民个人信息安全受到前所未有的挑战。
With the development of information technology, many people see the unlimited business opportunities brought by the information. Even some people think that owning information means having the wealth. Therefore, it is the first step of commercial marketing to widely collect all kinds of information of the target customer group. In this process, businesses in order to collect as extensive as possible, in-depth information collection, regardless of cost, unscrupulous, violations of personal information of citizens abound, making the personal information security of citizens being hitherto unknown challenges.