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当前,经济模式正由传统的计划经济转变为社会主义市场经济。具体到电视业,由国家拨款、完全公益化且带有浓厚行政色彩的事业模式,转向自我发展、市场运作、以服务为中心定位的产业模式。在这种情况下,“制播分离”这个词已经悄悄深入所有广电人的内心,随着上海的率先施行,也预示着全国电视台的发展趋势。
At present, the economic model is shifting from a traditional planned economy to a socialist market economy. Specific to the television industry, funded by the state, fully public welfare and with a strong administrative color business model, turn to self-development, market operation, service-oriented industrial model. Under such circumstances, the phrase “separation of production and broadcasting” has quietly entered the heart of all radio and television personnel. As Shanghai took the lead in implementation, it also indicates the development trend of the national television station.