每一个民族品牌的成长都有着艰难曲折的过程。一些发达国家当初也经历过“低价”、“模仿”和粗制滥造的阶段,才逐步打造出世界级的品牌。我们有必要了解国外保护民族品牌的一些做法。美国:政策护航企业树立品牌美国是世界头号经济大国,也是当之无愧的品牌大国:在全球500强企业中,美国企业占了一半。美国的大企业在打造品牌的过程 The growth of each national brand has a difficult and tortuous process. Some developed countries had experienced the stages of “low price”, “imitation” and shoddy, and they gradually built a world-class brand. We need to understand some practices of protecting national brands abroad. U.S.: Policy escorting companies establish brands The United States is the world’s number one economic power and is a well-deserved brand power: among the top 500 global companies, U.S. companies account for half. The big American companies are building brands