论文部分内容阅读
对国学的追捧已经成为现代社会的一个热点话题.从专家学者到平民百姓都对国学产生了浓厚的兴趣。虽然目前从传播学角度进行国学大众化传播的研究还相对较少,但是随着大众传媒以及各种机构组织不断掀起的国学热潮,越来越多的人开始着眼于传播学理论开始研究国学的大众化传播。本文试图从国学的大众化传播入手,分析国学大众化传播的各种途径,以更加深入地解释国学热这一社会现象。
The pursuit of Sinology has become a hot topic in modern society, from experts and scholars to ordinary people have a strong interest in Sinology. Although there are relatively few researches on the popularization of Chinese traditional scholarship from the perspective of communication science, more and more people are beginning to focus on the theory of communication studies and begin to study the popularization of Chinese learning with the mass media and various institutions and organizations constantly launching the upsurge of Chinese studies. spread. This article attempts to start from the popularization of Sinology, analyze various ways of popularization of Sinology, and explain the phenomenon of Sinology more deeply.