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网销热吸引着越来越多的行业或商家“触网”试水,尤其是服装业。之前专攻国外市场的企业也经不住网销“利好”诱惑,开始在网络平台上瞄准国内市场。涉足国内市场,又该锁定哪类人群作为目标受众,这似乎成了石狮市谷翼崎服饰有限公司董事长赖宪平最为头疼的事。考虑自身是以男装为基础的出口加工企业,也许通过网络平台迅速建立销售渠道才是打开国内市场的最佳切入口。广拓销“路”经过多次品牌整合与修正,谷
Hot sales network attracts more and more industries or businesses “touch ” test the water, especially the garment industry. Before specializing in foreign markets, enterprises can not live online sales “good ” temptation to start targeting the domestic market on the network platform. Shixing involved in the domestic market, and what kind of crowd should be targeted as the target audience, which seems to have become the leader of Shishi Gu Yizhan Garments Co., Ltd. Lai Hsienping most troublesome thing. Consider themselves as men’s export-oriented processing enterprises, and perhaps through the rapid establishment of network platform sales channels is the best way to open the domestic market. Wide extension sales “Road ” After several brand integration and correction, valley