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VI(企业视觉识别设计)课程是视觉传达专业的一门理论与实践综合性较强的课程,品牌塑造及品牌延伸也是现代企业发展非常重要的环节,如果在VI课程中加强对品牌塑造与品牌延伸两个内容的实践教学,势必会给视觉传达专业的学生带来新的设计观念。
VI (Visual Identity Design) is a comprehensive course in theory and practice of visual communication. Brand building and brand extension are also very important links in the development of modern enterprises. If we strengthen the brand building and brand Extending the two contents of the practical teaching, is bound to give visual communication students to bring new design concepts.