以沿海地区某运营商WLAN(无线局域网)存在的缺少品牌宣传缺乏用户习惯、融合认证方式单一、网管能力严重滞后、高端客户消费空间巨大等问题进行分析,分析WLAN系统的投资效益,探讨各用户群对运营商的收入贡献,对发展中遇到的实际问题提出了建议,为后期工程建设提供了解决思路。 This paper analyzes the problems such as the lack of user’s habits in the lack of brand promotion of WLAN (wireless local area network) in a coastal area, the single mode of authentication integration, the serious lag of network management capability and the huge space for high-end customers, analyzes the investment benefits of WLAN system, The contribution of the group to the operators’ income makes some suggestions on the practical problems encountered in the development and provides solutions to the later construction.