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营销要关注人的动力,人的动力源于人性。尊重人性,创造人可以使用和利用的价值,满足人的需求,营销就可以实现价格很高,一定不好卖?为什么在本溪出租车招标中风神能以较高价格入围?因为招标前东风风神已在5个多月前开始展览,并通过开业前后的宣传推广,使出租车司机认为风神是好车,虽然贵一些但质量好、能赚钱。价格很低,一定好卖?为什么在北票出租车招标中报价很高的桑塔纳能入围而报价较低的风神却未果?因为桑塔纳在“三轮换四轮”的司机心目中深入人心,而风神却是个“陌生
Marketing should pay attention to human motivation, human motivation comes from human nature. Respect for human nature, creators can use and use of the value to meet the needs of people, marketing can achieve high prices, certainly not sell? Why Benxi taxi bidding Shenfeng higher price finalist? Because the wind before the tender Fengshen It has started exhibiting more than five months ago. Through the promotion before and after the opening ceremony, taxi drivers think that Aeolus is a good car. Although it is more expensive, its quality is good and it can make money. The price is very low, must sell? Why in the Beipiao taxi bidding high price Santana can be short-listed and the Aeolus failed? Because Santana in the ”three-wheel drive," the hearts of the driver enjoys popular support, Aeolus is a stranger