1997年8月, 徐锡昌受命于危难之际,来 到了当时已经频临倒闭的平顶山市四铃啤酒 厂,担任厂长职务。 徐锡昌迎难而上,走马上任。面对企业现 状,他深入到车间班组,倾听职工呼声;他带头 到乡下收购瓶子,带头走街串巷推销产品;他 带头深入市场,调查研究,查找企业生产经营 In August 1997, Xu Xi Chang was appointed as director of the factory at Pingling Mountain Si Ling Brewery, which was closed down on the occasion of the crisis. Xu Xichang difficulties, take the horse took office. In the face of the current situation of the enterprise, he went deep into the workshop team and listened to the voices of the employees. He took the lead to buy bottles in the country and took the lead to walk the streets to market the products. He took the lead in penetrating the market, investigating and researching the production and operation of enterprises