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1.实行消费资本化有哪些必要条件,哪些行业和企业最适合实行消费资本化?消费资本化的实践是一个系统工程,需要企业具备一些基本条件。首先,实行消费资本化的企业需要建立一个客户电子信息交换系统。其次,企业需要建立一个集企业管理、市场营销、信息管理、服务、金融服务为一体的、互动式的信息网络;再次,企业需要建立一套完备
1. The implementation of consumer capitalization What are the necessary conditions, which industries and enterprises are most suitable for the implementation of consumer capitalization? The practice of consumer capitalization is a systematic project, enterprises need to have some basic conditions. First of all, the implementation of consumer capitalization of enterprises need to establish a customer electronic information exchange system. Second, enterprises need to establish an interactive information network integrating enterprise management, marketing, information management, service and financial services. Thirdly, enterprises need to establish a comprehensive