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当传统媒体巨人时代华纳和美国在线合并的最终障碍扫清后,究竟谁将成为最大的受益者呢? 请听合并后的公司主席怎么说。 AOL时代华纳的主席凯斯称,合并后的公司将通过电脑、电话、电视及无线设备,为用户提供‘点对点’的通讯、娱乐及媒体服务,而且用户将是所有服务的中心。 诚然,用户肯定能从中获益,广告商也会获益匪浅。如汽车和饮料公司,它们可以首次只在一家公司打广告,就可通过有线电视、杂志和互联网接近用户。换言之,用户可在CNN和HBO,也可是《时代杂志》或其它AOL的终端设备、AOLTV或
When the final hurdle of the traditional media giant Time Warner and America's online merger is cleared, who will be the biggest beneficiary? Please listen to the combined company chairman how to say. Keith, chairman of AOL Time Warner, said the combined company will provide “peer-to-peer” communications, entertainment and media services to users through computers, phones, TVs and wireless devices, and users will be at the center of all services. Admittedly, users will definitely benefit from it, and advertisers will benefit too. Such as car and beverage companies, who for the first time advertise in just one company can access users via cable, magazines and the Internet. In other words, users can use CNN and HBO, but also Time Magazine or other AOL end devices, AOLTV or