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十年磨一剑,六年磨一车,一汽-大众用六年的潜心修炼,基于企业的全面战略布局,以及对市场和用户的深入洞察,即将重磅推出大众品牌旗下第七大车型品牌。9月20日,一汽-大众官方正式曝光了新车的市场定位和英文名称C-TREK(蔚领),新车采用了诸多跨界的设计元素,从用户实际用车需求出发,兼收并蓄,博采众家之长。其官方图一经发布就引发了市场和消费者的广泛关注。两大目标三个关键词C-TREK之所以能惊艳四座,源于一汽-大众设计研发团队对于市场的精准洞察。早在项目启动之初,C-TREK团队就做了大量的市场趋势研究工作,并结合跨界旅行车产品定位,确定了两个最
Decade of grinding sword, six years grinding a car, FAW - Volkswagen with six years of painstaking practice, based on the overall strategic layout of enterprises, and insight into the market and users, is about to launch heavyweight brand under the seventh largest brand . September 20, FAW-Volkswagen officially exposed the new car market positioning and the English name C-TREK (Wei collar), the new car uses a lot of cross-border design elements, starting from the actual needs of the user car, eclectic, absorbing public Home of the long. The release of its official map has aroused widespread concern in the market and consumers. Two key objectives C-TREK three key words can be amazing four, from the FAW-Volkswagen design team accurate insight into the market. As early as the project started, C-TREK team did a lot of market trend research, combined with the cross-border tour wagon product positioning, identified the two most