“翻转课堂”是一种全新的教学理念和方法,在《运营管理》课程教学中运用这种教学方法已经具有培养学生自主学习能力、提高教学质量和教学相长的作用。为了充分实现翻转课堂教学方法的价值,应根据《运营管理》课程的性质和特点,从课前任务设计、课堂现场管理和课后效果评价三个环节进行教学应用。 “Flip classroom ” is a brand new teaching idea and method. Using this teaching method in operation management course teaching has the function of cultivating students’ autonomous learning ability, improving teaching quality and teaching progress. In order to fully realize the value of overturning classroom teaching methods, the teaching application should be based on the nature and characteristics of “Operation Management” course from three aspects: pre-class task design, classroom management and after-school effect evaluation.