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当一部由挖掘大数据倒推前台生产的电视剧《纸牌屋》跃身成为全球最热门剧集之后,电视转向数字手段创新开始拨云见日、豁然开朗。《纸牌屋》开启了电视媒体创新思维的一扇大门——作为传统媒体中内容制作的集大成者,以积极开放主动的姿态去拥抱数据云,用数字手段整合大数据资源。数字手段和电视媒体不再是泾渭分明的两条线,当两者产生交集,电视将成为多媒体时代的整合者。
When a television drama “House of Cards”, which is produced by digging big data back in front, has become the hottest episode in the world, the shift from digital television to digital innovation has suddenly begun. The House of Cards opens up the door to creative thinking in the television media - as a master of content creation in traditional media, embracing data clouds in a proactive and proactive manner and digitally integrating big data resources. Digital means and television media are no longer two distinct lines, and when they both come together, television will become an integrator of the multimedia age.