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互联网技术和大数据为国有企业进行商业模式创新带来了强大的冲击与动力,也提供了良好的工具、手段。网络经济的新常态是融合、互联、共享,基于广东省属、广州市属国有企业的案例分析,探索广东国有企业应用互联网进行商业模式创新的思维和路径,包括融合思维与O2O模式、共享思维与行业平台模式、互联思维与跨产业互联模式。
Internet technology and big data have brought great impact and motivation for the innovation of business models of state-owned enterprises, and also provided good tools and means. The new normal of network economy is integration, interconnection and sharing. Based on the case analysis of state-owned enterprises in Guangdong Province and Guangzhou, this paper explores the thinking and path of Guangdong state-owned enterprises applying Internet for business model innovation, including fusion thinking and O2O mode, shared thinking And industry platform model, Internet thinking and cross-industry mode of interconnection.