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在神州数码公司的三大主营业务中,承继于原联想科技公司的代理分销业务是历史最长、基础最厚、总利润最大的一部分,当初老联想集团的庞大基业就是从代理国外品牌的产品开始的。无论在创业之初,还是如今,IT业内渠道商之间的竞争都是异常激烈的,在这样复杂的环境中能做到“老大”位置,神州数码(原联想科技)的代理之道堪称经典。若探究其中的若干案例,人们所能体会到的不仅仅是代理的艺术……
In the three main businesses of Digital China, the agency distribution business inherited from the original Lenovo Technology Co., Ltd. is the longest history, the thickest foundation, and the largest part of the total profits. The original foundation of the Lenovo Group was the agent of foreign brands. The product started. Whether at the beginning of the venture or today, the competition among the channel providers in the IT industry is extremely fierce. In such a complex environment, the position of the “boss” can be achieved. The agent of Digital China (formerly Lenovo Technology) can be called classic. If you explore a few of these cases, what people can appreciate is not just the art of agency...