今春以来,长虹彩电大幅度降价,成果显赫。从表面看来,这只是一个国有大企业的一次成功的促销活动。然而,联系到国际国内的市场大背景来观察,事情就不那么简单了。为此。特发表一篇本刊记者专文,以飨读者。 Since the spring of this year, Changhong TV has substantially reduced its prices and achieved remarkable results. On the face of it, this is just a successful promotion of a big state-owned company. However, looking at the background of the international and domestic markets, things are not so simple. to this end. Special published a special article of this reporter to readers.