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保健品市场是随着人们生活水平的提高和对健康营养意识的增强逐步发展起来的,是时代需求的产物,维他命和膳食补充品是代表性产品,自2009年4月至9月的六个月中,此类产品的上市数量占整个保健品市场的45%,其次是疼痛治疗产品,占整个市场的8%。消费对象趋势针对不同的消费群体维他命和膳食补充品的制造商已经着手来研制更为专业、更有针对性的产品,从而满足不同性别、不同年龄群体的需要。
Health care products market is with the improvement of people’s living standards and health nutrition awareness gradually developed, is the product of the needs of the times, vitamins and dietary supplements are the representative products, from April 2009 to September 2009 six Months, the number of such products listed on the health care market accounted for 45% of the total, followed by pain treatment products, accounting for 8% of the market. Trends in consumer targets Manufacturers of different consumer groups of vitamins and dietary supplements have started to develop more specialized and targeted products to meet the needs of different genders and different age groups.