近几年,越来越多的企业,特别是以咨询,IT等为代表的高知识型企业,普遍存在着激励手段匮乏、员工跳槽频繁、管理成本上升等现象。如何解决这一问题?怎样才能抓住知识型员工的心理及行为动力特点,采取相应策略,实现有效激励?这些都成为企业管理层关注的话题。 In recent years, more and more companies, especially high-knowledge companies represented by consulting, IT, etc., have generally experienced phenomena such as lack of incentives, frequent employee turnover, and rising management costs. How to solve this problem? How can we grasp the psychological and behavioral characteristics of knowledge-based employees and adopt appropriate strategies to achieve effective incentives? These have become topics of concern for corporate management.