从事“咨询”行业几年,不断听到企业主的怀疑、抱怨、误解:也不断见到许许多多的经营企业失败后的企业主“改行做咨询”——似乎是什么都干不了,所以做咨询;也见到一些名气很大的公司,聘用刚刚毕业的大学生或MBA负责项目,用“流程化”的方法“生产”顾问案,到企业出乖弄丑,误诊误治、贻误战机;还见到“学院派”理论不透,实际也不深…… 当然,见得更多的则是衣冠楚楚、口若悬河的“培训师”,他们讲“成功学”、讲“激励”,讲“团队”,企业听时热血沸腾,听后却 Having been engaged in the consulting industry for several years, I constantly hear the suspicions, complaints and misunderstandings of business owners: I have also constantly seen many business owners fail to do business after they failed. “It seems that nothing can be done. Do consulting; also saw some big-name companies, hiring just graduated college students or MBA is responsible for the project, with ”process“ method ”production“ consultant case, to the enterprise behave ugly, misdiagnosis and mistreatment, Of course, see more is a well-dressed, eloquent ”trainer“, they say ”success“, stresses ”motivation“, about ”team" When companies listen to passionate, after listening