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中国的小家电企业经过了20多年的发展,由手工作坊式的生产转变为现在的先进的机械化的标准生产,由模仿别人的技术到现在的自主创新,中国的小家电行业已经在不知不觉中成长成为了一个拥有自主的核心技术的有竞争力的企业。它们赶跑了外国的知名品牌,占据了本土市场的80%以上的份额。本文浅析了作为中国比较具有竞争力的行业,中国的小家电要持续的发展,战领国际市场,可以采取的一些方式。
After more than 20 years of development, China’s small household electrical appliance enterprises have changed from hand-workshop-type production to present-day advanced mechanized standard production. From imitating other people’s technologies to present independent innovation, China’s small household electrical appliance industry has been unwittingly Growing into a competitive independent company with its own core technology. They drove out foreign well-known brands, accounting for more than 80% of the local market share. This article analyzes some of the ways that China’s small household appliances, as a comparatively competitive industry in China, can sustainably develop and lead the international market.