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市场预测,是根据市场过去和现在的各种资料,运用已有的知识、经验和科学方法,对市场未来一段时间内的需求情况,作出合乎实际的估计和推测.它是一种掌握市场需要量发展变化动态的科学.市场预测,按预测的范围,可分为宏观预测和微观预测;按预测时间的长短,可分为短期预测(指一年左右的预测)、中期预测(指二至三年的预测)、长期预测(指五年以上的预测);按预测的性质,可分为综合性预测和专题性预测.
Market forecast is based on the market past and present a variety of information, the use of existing knowledge, experience and scientific methods, the market demand for some time to make realistic estimates and speculation it is a grasp of market needs According to the forecasting time, the market forecast can be divided into macro-forecast and micro-forecast according to the range of forecast, which can be divided into short-term forecast (about a year’s forecast), medium-term forecast Three-year forecasts), long-term forecasts (more than five years of forecasts) and, by nature, can be divided into comprehensive forecasts and thematic projections.