《阿凡达》的上映让一个虚拟种族迅速红遍全球,而其创下新高的票房更是证明了卡梅隆在前期高额投入的冒险决定是无比正确的。这只3D强心针着实让好莱坞兴奋了一把。但其他人似乎就没有卡梅隆那么幸运了。哈佛商业评论的合理预计是,未来的十年内,疲软的态势都不会好转,要战胜低迷,企业还有很长时间的路要走。 The release of “Avatar” quickly made a virtual race popular all over the world, and its record-high box office is a testament to Cameron’s adventurous decision to invest heavily in the early stages. This 3D pinch really excited Hollywood. But others seem to be less fortunate than Cameron. The reasonable expectation of the Harvard Business Review is that the weak trend will not get better in the next ten years and enterprises will have a long way to go before they can overcome the downturn.