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电磁炉市场风起云涌,2004年以来可以说竞争更加激烈。对于坚定了要逐鹿电磁炉市场的各大品牌来讲,都在2004年开始发力,相应推出了各种战略和策略抢占市场份额,寻找提升的空间。 但从品牌的格局和分布情况来看,并没有特别突出的品牌。美联营销中心总经理杨浩认为,目前的电磁炉市场还没有形成一个格局,只能说是一种现状。整体上,2004年的电磁炉市场销量突破1000万台是没有问题的,但是对于单个的品牌来讲,还没有突出优势的。杨浩
Cooker market surging, since 2004, competition can be more intense. For the firm decided to competing Induction Cooker market, the major brands are starting in force in 2004, the corresponding launch of various strategies and strategies to seize market share, looking for room for improvement. However, from the brand structure and distribution point of view, there is no particular highlight of the brand. Yang Hao, general manager of Midland Marketing Center believes that the current induction cooker market has not formed a pattern, can only be said to be a status quo. Overall, the appliance market in 2004 exceeded 10 million units sold no problem, but for individual brands, there is no outstanding advantage. Yang Hao