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在红木家具销售策略中,除了走进驻卖场、开设专卖店或者走批发之外,还有许多我们在明面上看不到的营销模式。这些营销模式虽然隐晦,但其背后所带来的客户群却是十分庞大,甚至形成了一定的固定消费群体,从根本上提升了家具的销量。为了促进红木家具产业共同进步,也为了红木家具市场的整体发展,本刊将对这些隐藏在正常销售策略背后的营销模式一一进行剖析,以供业内参考、借鉴,并从中寻找并延伸出新的营销模式。本期,本刊主要剖析某企业通过开茶馆来卖红木的销售经。
In the mahogany furniture sales strategy, in addition to entering the store, set up stores or go wholesale, there are many of the marketing we can not see on the surface. Although these marketing model is obscure, the customer base behind it is very large, and even formed a certain fixed consumer groups, which fundamentally improved the sales of furniture. In order to promote the common improvement of the mahogany furniture industry, but also for the mahogany furniture market as a whole, we will be hidden behind these normal sales strategy marketing model one by one for analysis, for the industry reference, learn from and find out and extend the new Marketing model. This issue, the main analysis of an enterprise through the teahouse to sell mahogany sales by.